Our Insights: Stay on the Cutting Edge

What Mystery Shopping Services Reveal About Your Brand

For retailers looking to optimize the in-store experience—in the hopes of elevating their brand and improving their bottom line—mystery shopping is a must have. Mystery shopping services offer...

How Mystery Shopping Companies Improve the Customer Experience

How important is it to improve the customer experience? An American Express study answers that question. Seventy percent of shoppers spend 13% more with companies providing excellent customer...

How to Improve Customer Satisfaction by Educating Employees

Well-trained employees are satisfied employees, and happy employees increase customer satisfaction. A study from 2005 found that a five-point improvement in employee attitudes led to a 1.3 rise...