Kmart has joined forces with VenJuvo, a company specializing in consumer trade-in services, to offer the Trade4Credit(TM) program to Kmart.com customers. The Trade4Credit program provides an easy and reliable way for customers to receive a Kmart gift card in exchange for pre-owned electronics including MP3 Players, digital cameras, and gaming systems.

The Trade4Credit program is a great way for retailers such as Kmart to build customer loyalty. More retailers should be exploring this opportunity.

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Tags: Customer Experience, customer loyalty, retail

This entry was posted on Wednesday, June 11th, 2008 at 8:31 am and is filed under Customer Experience, customer service, retail. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.