Wal-mart’s Marketside to Offer “Premium” Services
Tuesday, June 17th, 2008Wal-mart will open Marketside grocery stores around “premium” offerings such as “meal solutions”. Market side grocery stores will be smaller in size and will focus less on price as opposed to rival Tesco-owned Fresh & Easy chain.
Retail giant Wal-mart has built its business around the low-price strategy. This strategy has been especially successful now during the economic downturn. During this past May, same-store sales excluding fuel rose 3.9 percent compared with the year-ago period. Not bad considering other retailers are closing doors and struggling with sales.
Given the current economic situation, is now the time to open “premium” stores?
