eValuation™ Cards

PROGRAM INSIGHT

Comment Cards are an invaluable source of direct feedback from customers. However, traditional Comment Card programs are sometimes limited by suboptimal response rates. To overcome this challenge and provide top quality data about the Customer Experience, ICC/Decision Services offers customized eValuation programs that make it fast and easy for shoppers to provide comments via text or Tweet, or by a brief visit to a user-friendly web page.

BENEFITS

- eValuation Card programs make it fast and easy for customers to provide feedback, leading to higher response rates and helping ensure that the full range of Customer Experiences are represented (rather than only those of highly satisfied or unsatisfied customers)
- eValuation Card programs provide crucial insights into your customers’ subjective shopping experiences─together with objective metrics such as Mystery Shopping programs, they create a complete picture of how your stores actually operate

HOW IT WORKS

ICC/Decision Services does it all: we design a program customized to your needs, track and analyze the feedback, and input the results into a customized website that allows you to view data by store, region and district. We can create graphs to track the progress of individual stores, to analyze trends geographically, or to show any other data you may need. Already have a traditional Comment Card program up and running? ICC/Decision Services can convert it to an electronic form, add to it, adjust it, or create a new program from scratch.

CONTACT US

Learn more about how ICC/Decision Services can develop a custom eValuation card program to optimize your Customer Experience Management initiatives: ICC/Decision Services handles the entire process for you. We design the program; administer the cards and track the feedback so you do not have to! 

ICC Decision Services is a leader in customer experience management programs. Our services include mystery shopping, customer intercepts, competitive shopping, & compliance audits. We serve industries such as retail, restaurants, grocery, & drug stores/pharmacies.

Contact us today for additional information