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Tag Archives: Apple
Retail News: Is Apple’s ‘Secret’ Meeting a Marketing Stunt?
Apple has been creating a lot of buzz this past week, with the media reporting that staff members had been asked to sign a Non Disclosure Agreement before a top secret meeting was set to take place. Intelligent marketing scheme, or is all the hype just a nice coincidence? Continue reading
Using Storytelling to Keep the Customer Coming Back to the Store
When people’s time is precious and transportation costs are high, retailers can’t rely on the thinking that if they build stores, people will come. Instead, retailers must offer more than just a physical space that stocks merchandise. They need to entertain, educate and engage consumers to bring them to the store and make them never want to leave. Continue reading
ICC/Decision Services Launches Second of its iPhone Applications – ConversionCalc
ICC/Decison Services’ latest in iPhone applications shows retailers the dollar value resulting from increasing their conversion rates. ConversionCalc™ is the second of its iPhone applications available for free download on iTunes. Continue reading
Posted in News
Tagged Apple, AT&T, Customer Experience, iPhone, iPhone App, Mystery Shopping, Retail, shopping, Theres an App for that, UpSellCalc
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ICC/Decision Services Launches UpSellCalc™ iPhone Application — Available Now for Free Download on iTunes
ICC/Decison Services an international customer experience management company based in New York City, has developed an iphone application is the first of its kind in the industry. Now available for free download on ITunes, the UpSellCalc™ will quickly and easily calculate the sales potential. Continue reading
Posted in News
Tagged Apple, AT&T, Customer Experience, iPhone, iPhone App, Mystery Shopping, Retail, shopping, Theres an App for that, UpSellCalc
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Is Apple’s brand successful at Wal-Mart?
Earlier this year, discount retailer Wal-Mart started selling the iPhone. Starting to surface is the discussion on whether or not Apple will expand it’s product line on the retail shelves of Wal-Mart. Considering Apple has established it’s brand as the … Continue reading
Posted in Blog
Tagged Apple, brand strategy, merchandising audits, shopper intercept surveys
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HP Target’s Apple Consumers with New App
Hewlitt-Packard is tapping into Apple’s iPhone customers. On Monday, the company announced a new iPhone application that allows for wireless printing from the iPhone. Since the iPhone 3G, there has been a steady wave of companies using the iPhone as … Continue reading
Apple…The Ultimate Customer Experience
It is Sunday May 27th (Memorial Day Weekend) 9:40pm in New York City, and I need more memory for my iMac. Should I: a) Order 2x512MB chips on-line b) Wait until the next morning to drop off at Comp USA … Continue reading
