Tag Archives: iPhone

Using Innovative Technology to Boost Sales

Shopping online has become commonplace for the American consumer – but there’s more than one new approach to making more sales – online and at brick and mortar locations. With the season that for many retailers is ‘make-or-break’ rapidly approaching, … Continue reading

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Sam’s Club to Gift Wi-Fi This Holiday Season

When Sam’s Club begins offering free Wi-Fi in its stores this November, the retailer hopes shoppers will be more likely to purchase electronics, specifically new Internet-connected television sets. Continue reading

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Do Location-Based Social Networks Work for Your Company?

An AdAge.com post on Forrester Research’s study advises retailers to take a second look on whether LBSNs are right to include in their current marketing mix. Continue reading

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Mobile Applications Can Do More for a Retailer

Forbes Insights published a study that surveyed leading U.S. retailers’ use of mobile applications in enhancing consumer’s shopping experiences. Researchers discovered many retailers””almost fifty percent–are hoping to capture first-mover advantage as their customers go mobile. The levels of sophistication in mobile design and application vary depending on the retailer and its goals. For many, the mobile features are a scaled-back version of their website. Others have ventured into offering transaction-based and customer-oriented applications that use powerful GPS technology to pinpoint an individual customer’s needs. Continue reading

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Using Technology to Get Consumers to the Store

No one doubts the claim that the Internet and rise in mobile technology hasn’t transformed the retail industry. It’s the thought that people are no longer making trips to the stores that should be up for debate. The truth is that people still shop in stores. Technology is used to get them there and to make their experience more enjoyable so they keep coming back. Continue reading

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ICC/Decision Services Launches Second of its iPhone Applications – ConversionCalc

ICC/Decison Services’ latest in iPhone applications shows retailers the dollar value resulting from increasing their conversion rates. ConversionCalc™ is the second of its iPhone applications available for free download on iTunes. Continue reading

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Black Friday Launch Pad for Brand Social Media

There is mounting evidence in the use of social media, such as Facebook and Twitter, as an advertising medium. A prime example is the way that brand marketers are targeting Black Friday by sending out messages featuring special deals for their followers. Why? A recent blog post on Simple Thoughts quotes Deloitte Research as saying that, “One in five shoppers plans to use the sites in their holiday shopping this season.” Continue reading

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ICC/Decision Services Launches UpSellCalc™ iPhone Application — Available Now for Free Download on iTunes

ICC/Decison Services an international customer experience management company based in New York City, has developed an iphone application is the first of its kind in the industry. Now available for free download on ITunes, the UpSellCalc™ will quickly and easily calculate the sales potential. Continue reading

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Retailers Get Mobile

The availability of smartphone apps is opening a gold mine of resoueces not only for news, radio, website, but retailers also. Continue reading

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HP Target’s Apple Consumers with New App

Hewlitt-Packard is tapping into Apple’s iPhone customers. On Monday, the company announced a new iPhone application that allows for wireless printing from the iPhone. Since the iPhone 3G, there has been a steady wave of companies using the iPhone as … Continue reading

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