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Tag Archives: social media
Is Social Media an Appropriate Venue to Gauge Customer Experience?
You may choose to air it all online to benefit from social media, or you may encourage customers to provide extensive feedback in a private venue. Using social media as a retailer has pros and cons. Continue reading
Posted in Blog, Customer Experience
Tagged brands, Customer Experience, Customer Satisfaction, ICCDS, mspa, Mystery Shopping, mystery shopping programs, mystery shopping scams, MysteryShop.org, quality metrics, reputable mystery shopping companies, Retail, retail mystery shopping, retailer, retailers, secret shopper, social media
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Great service is service with boundaries
Service with boundaries not only helps associates understand what they can and cannot do to help customers, but also the companies themselves. Continue reading
Posted in Blog, Customer Experience, Service with Boundaries
Tagged brands, Customer Experience, Customer Satisfaction, ICCDS, mspa, Mystery Shopping, mystery shopping programs, mystery shopping scams, MysteryShop.org, quality metrics, reputable mystery shopping companies, retail mystery shopping, secret shopper, social media
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Working for a Reputable Mystery Shopping Company
Reputable contract and hiring practices of mystery shopping companies reflects on the integrity of your shops. Doing business with only reputable mystery shopping companies saves you from the hassle fo getting tangled up in scams. Continue reading
Posted in Blog, Customer Experience
Tagged brands, Customer Experience, Customer Satisfaction, ICCDS, mspa, Mystery Shopping, mystery shopping programs, mystery shopping scams, MysteryShop.org, quality metrics, reputable mystery shopping companies, retail mystery shopping, secret shopper, social media
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Using Social Media to Promote Your Brand
If you’re looking for ideas on how to increase your brand awareness on social media, there are a number of ways you can go wrong. Instead of focusing on those, we’ll focus on helping you do it the right way! … Continue reading
What do brands need from social media?
Ultimately, social media is about relevence and respect. Brands want it as well and social media allows them to grab their fair share in a voice that speaks to their customers the way they want to be heard. Continue reading
Using Innovative Technology to Boost Sales
Shopping online has become commonplace for the American consumer – but there’s more than one new approach to making more sales – online and at brick and mortar locations. With the season that for many retailers is ‘make-or-break’ rapidly approaching, … Continue reading
Posted in Blog, Customer Experience
Tagged business strategy, iPhone, mobile shopping, NRF, social media, Technology
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A New Twist on Geo-Targeting
The North Face, the outdoor and apparel retailer is testing a new geo-targeting strategy known as ‘geo-fencing’. Customers can opt-in to receive ‘auto check-in’ service which allows North Face to send an SMS message via a smart or standard cell … Continue reading
Posted in Blog, Customer Experience
Tagged business strategy, Customer Service, marketing, marketing strategy, social media
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Social Shopping – Is It On Your Radar?
If Facebook were a country it would be the fourth largest in the world with a population equal to the United States. It has surpassed Google as the most frequented website in the world. The profile feature in Facebook allows … Continue reading
Posted in Blog, Customer Experience
Tagged facebook, google, Harley, social media, social shopping
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Do Location-Based Social Networks Work for Your Company?
An AdAge.com post on Forrester Research’s study advises retailers to take a second look on whether LBSNs are right to include in their current marketing mix. Continue reading
