Wal-Mart Logo to Receive Makeover

Retail giant Wal-Mart plans to begin replacing logos on the front of its U.S. stores with a new design beginning this fall. The Wall Street Journal reports that the new look would show the company’s name in white letters on an orange background, followed by a small starburst. The revamped logo comes as Wal-Mart continues to tweak its image after facing criticism from union-led groups and local communities across the nation opposed to big-box store developments.

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Wal-mart’s Marketside to Offer “Premium” Services

Wal-mart will open Marketside grocery stores around “premium” offerings such as “meal solutions”. Market side grocery stores will be smaller in size and will focus less on price as opposed to rival Tesco-owned Fresh & Easy chain.

Retail giant Wal-mart has built its business around the low-price strategy. This strategy has been especially successful now during the economic downturn. During this past May, same-store sales excluding fuel rose 3.9 percent compared with the year-ago period. Not bad considering other retailers are closing doors and struggling with sales.

Given the current economic situation, is now the time to open “premium” stores?

Pollo Campero expands to Wal-Mart

Pollo Campero teams up with retail giant Wal-Mart to expand its reach to the nation’s growing Hispanic population. Wal-Mart already customizes some aisles to sell culturally attuned products to its large Hispanic customer base. The retail giant hopes that the addition of Pollo Campero will please their customers even more.

Pollo Campero hopes to have more than 20 Wal-Mart locations across the country by the end of 2009.